THE ALL-NEW

iPhone 16

Super fast. Super smart.

PRE ORDER NOW ON SM MALLS ONLINE

Pre-order from October 10, 2024 with the following SM Malls Online partners and get exclusive freebies and a chance to win a raffle!

Cellboy

Power Mac Center

i-Click

MemoXpress

Exclusive freebies and a raffle draw await

Score premium gifts worth up to P25,000 from our partner brands when you pre-order the new iPhone 16, plus you also qualify for a chance to join the raffle draw!

Freebies

16% off

phone accessories, max PHP 500 off

* exclusive to Power Mac Center orders only

PHP 1,000

Sodexo gift certificate for the first 16 customers

Up to P3,000 off

Klook discount voucher

* voucher T&Cs apply

PHP 1,000 off

full payment transactions

* exclusive to Power Mac Center orders only

Raffle

Plus, get a chance to win an OVERNIGHT STAY in Shangri-La, The Fort

WHAT'S NEW

Take total Camera Control.

Camera Control conveniently provides you with an easier way to instantly access camera tools. With a slide of a finger, you can quickly adjust camera functions (eg. exposure or depth of field), and toggle through each lens or use digital zoom to frame your favorite shot.

New Camera System.

From up close or far distance, get the perfect shot with the versatile new iPhone 16 camera system. The 2-in-1 48MP Fusion camera lets you take stunning super-high-resolution images, or zoom in with the 2x optical-quality Telephoto. The Ultra-Wide camera enables extreme close-up macro shots or wider, more expansive pictures.

Choose your
Photographic Style.

Change it up or back. The latest generation of Photographic Styles gives you greater flexibility to be more creative. Alter the style the way that you want to, at any given time.

Lock in your look.

Get that exact desired look with more advanced skin-tone rendering and set it across your photos. The powerful A18 chip gives a live preview before applying your selection.

Align with your aesthetic.

An enhanced image pipeline that enables more creative styles. Allow yourself to tailor the different moods of a photo through colors – even more!

Make the most of your megapixels.

Personalize every style even with the new control pad. Easily adjust tone and color in an instant. Adjust your preferred color intensity through the slider.

A18 chip. Superfast. Supersmart.

Jumping two generations ahead of the A16 Bionic chip in iPhone 15, the A18 chip powers next-level video and photo features, and console-level gaming, with ultra-realistic lighting and imageries.

Even longer battery life.

Designed to make room for a larger battery, the iPhone 16 works together with the A18 chip to deliver a big boost in battery life. Play, watch, and listen to your favorite music; and enjoy multiple features at once.

Up to

27 hours

video playback on iPhone 16 Plus

Up to

22 hours

video playback on iPhone 16

Durable design.

iPhone 16 has an aerospace-grade aluminum enclosure and strong, color-infused glass on the back. The latest-generation Ceramic Shield material is 2x tougher than any smartphone glass. Paired with its new internal design that dispels heat more effectively.

Built for Apple Intelligence.

Explore new tools to help you write, focus, and communicate effectively. Create fun and personal images. Tap on Siri’s assistance like never before. iPhone 16 is built for Apple Intelligence, the personal intelligence system that helps get things done effortlessly.