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Order from the following SM Malls Online partners and get exclusive freebies and a chance to win a raffle! Until October 31, 2024 only.

Power Mac Center

Power Mac Center

MemoXpress

MemoXpress

WHAT'S NEW

Take total Camera Control.

Camera Control conveniently provides you with an easier way to instantly access camera tools. With a slide of a finger, you can quickly adjust camera functions (eg. exposure or depth of field), and toggle through each lens or use digital zoom to frame your favorite shot.

Camera Control

New Camera System.

From up close or far distance, get the perfect shot with the versatile new iPhone 16 camera system. The 2-in-1 48MP Fusion camera lets you take stunning super-high-resolution images, or zoom in with the 2x optical-quality Telephoto. The Ultra-Wide camera enables extreme close-up macro shots or wider, more expansive pictures.

New System

Choose your
Photographic Style.

Change it up or back. The latest generation of Photographic Styles gives you greater flexibility to be more creative. Alter the style the way that you want to, at any given time.

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Lock in your look.

Get that exact desired look with more advanced skin-tone rendering and set it across your photos. The powerful A18 chip gives a live preview before applying your selection.

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Align with your aesthetic.

An enhanced image pipeline that enables more creative styles. Allow yourself to tailor the different moods of a photo through colors – even more!

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Make the most of your megapixels.

Personalize every style even with the new control pad. Easily adjust tone and color in an instant. Adjust your preferred color intensity through the slider.

A18 chip. Superfast. Supersmart.

Jumping two generations ahead of the A16 Bionic chip in iPhone 15, the A18 chip powers next-level video and photo features, and console-level gaming, with ultra-realistic lighting and imageries.

New System

Even longer battery life.

Designed to make room for a larger battery, the iPhone 16 works together with the A18 chip to deliver a big boost in battery life. Play, watch, and listen to your favorite music; and enjoy multiple features at once.

Up to

27 hours

video playback on iPhone 16 Plus

Up to

22 hours

video playback on iPhone 16

New System

Durable design.

iPhone 16 has an aerospace-grade aluminum enclosure and strong, color-infused glass on the back. The latest-generation Ceramic Shield material is 2x tougher than any smartphone glass. Paired with its new internal design that dispels heat more effectively.

New System

Built for Apple Intelligence.

Explore new tools to help you write, focus, and communicate effectively. Create fun and personal images. Tap on Siri’s assistance like never before. iPhone 16 is built for Apple Intelligence, the personal intelligence system that helps get things done effortlessly.

New System

COMPARE IPHONE MODELS

iPhone 16
iPhone 16

From PHP 54,990


iPhone 16

A18 chip
with 5-core GPU

iPhone 16

Built for Apple Intelligence

iPhone 16

Camera Control

iPhone 16

Advanced dual-camera system
Advanced 48MP Fusion camera
2x Telephoto
12MP Ultra Wide Camera

iPhone 16
iPhone 16 Pro

From PHP 54,990


iPhone 16

A18 chip
with 6-core GPU

iPhone 16

Built for Apple Intelligence

iPhone 16

Camera Control

iPhone 16

Pro camera system
Our most advanced 48MP Fusion camera
5x Telephoto
48MP Ultra Wide Camera

iPhone 16

Up to 27 hours video playback

iPhone 16

Up to 33 hours video playback